GDPR: The opportunity

Optimise the way you interact with customers

Here you can watch and read our research on the wonderful opportunities GDPR offers retailers  

 

Video

Click the play button below to watch the video highlights

 

GDPR: The Opportunity 
Workshop report

Much like cleaning out the spare room, GDPR gives retailers a mandate to do something
many have been putting off for years

The GDPR presents a wonderful opportunity to re-think marketing processes, technology
and organisation from the ground-up with a customer-fist mind set embedded at each and
every step

There is no shortage of scary articles on the challenges of GDPR compliance. Few, if any,
highlight the real opportunity this change presents as a catalyst for unlocking the value of
data


For all retailers, there is now plenty to be done. In this report, we tackle how leading UK retailers are looking to seize the moment and drive their organisations forward beyond deadline day

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